Since 2020, minimalist social media applications have been increasingly popular-most of the young adults who are in college-by simplifying the focus for exactly two minutes every day where users can post images taken at the right time, displaying monotonous rather than glam. In this case, the problem has been able to capture a certain level of authenticity that is not often seen in applications such as Instagram or Tiktok, where users can foster followers by showing off curated content that may not always reflect the real world.
In fact, Bereal has grown so popular that enjoy an increase of 315% of the total users between 2021 and 2022. It is important to note that the bereal is only downloaded around 43.3 million times in April (through Apptopia), but its success has been launched along the way on December 2019 represented the type of escape growth that was quickly considered by the established social media giant. Instagram is familiar with assimilating successful ideas from other social media applications.
The company lifts the controversial roll feature directly from Tiktok, for example, although it seems that this idea was unsuccessful according to plan because Meta did not get land as fast as it used to happen even though Tiktok continued to escape. This does not stop Instagram from seems to continue to attract new features from a successful application and change the image with its own color, which might be done with the “Candid Challenge” feature that has just been leaked (but not fully confirmed).
IG Candid could be Instagram’s take on BeReal
According to tweets from the popular self-titled leaker Alessandro Paluzzi, Instagram is set to reveal the new “Candid IG Challenges” feature at several points, which basically do what you expect if you have become a fan become real. The leak itself has been partially confirmed by an Instagram spokesman for Engadget, although it is not clear whether and when the features will see full release.
As shown in the leaked screenshot interface on Paluzzi tweet, those registered to participate in the IG Candid Challenges feature will receive notification at some time variable every day, where they will be given two minutes to capture whatever they feel such as capturing – During the capture for the two -minute window. Paluzzi followed up on the original tweet with a second tweet featuring Candid IG cameras, which seemed to depend on the Instagram dual camera feature. For those who are unconscious, dual cameras also seem to be swiped from the mereal.
Is there a significant request or not for the IG Candid Challenges feature that should not be seen yet. Until recently, Instagram has done well for himself as a social media platform sharing images, even though the slide gradually with the video has not been well received as expected by its shareholders. In fact, throughout the board, Meta might struggle to make its users interested in the middle of his unfocused robbery into the video, VR, and Metaverse, the last has not been realized in a serious way for most consumers.